Teikyo University Professor delivered domain specific invited lecture at Department of Journalism and Mass Communication, Manipal University Jaipur

Feb 28, 2020

Department of Journalism and Mass Communication organized a domain specific special Lecture titled 'Critical Postmedia and Mental Implosion: Memory, Trauma and Resistance'.

Department of Journalism and Mass Communication organized a domain specific special Lecture titled 'Critical Postmedia and Mental Implosion: Memory, Trauma and Resistance'. Being interdisciplinary in nature, the lecture was delivered by Professor Joff P.N. Bradley of Teikyo University (Tokyo, Japan). Joff P. N. Bradley is the co-author of 'Deleuze and Buddhism' (2016) with Tony See and co-writer of 'A Pedagogy of Cinema' (2016) with David R. Cole. He co-edited 'Educational Philosophy' and 'New French Thought' (2017) and 'Principles of Transversality in Globalization and Education'(2018) with Dr Cole. Joff published 'Bringing Forth a World' with David Kennedy in 2019 and 'The (Im) possibility of Utopia with Gerard Argenton' in 2020. Joff is visiting professor at Jamia Millia Islamia University in New Delhi, India, and visiting research fellow at Kyung Hee University in Seoul, South Korea.

Speaking on the complex concept of artificial neural control and its association with technology having an impact on the socio-cultural aspect, Professor Bradley stated that media has also emerged as a virtual tool of psychological manipulation. He insisted that in Post-Truth World, the human civilization has entered into an era of 'information' rather than an 'era of knowledge'. It is very necessary to understand the concept of technology-aided manipulation. He quoted 'Fake News' which has donned the role of an epidemic in the recent years.

The Lecture was very well received and attended by research scholars, M.A. students and teachers of Department of Journalism and Mass Communication as well as teachers of other allied domain. The guest was felicitated by Professor Amitabh Srivastava and Dr. Rayaz Hassan. The vote of thanks was delivered by Dr. Saad Ullah Khan (Lecture Coordinator & Assistant Professor of Department of Journalism and Mass Communication).